{"id":49776,"date":"2022-08-18T15:53:35","date_gmt":"2022-08-18T15:53:35","guid":{"rendered":"https:\/\/www.itgesports.com\/uncategorized\/embracer-group-acquires-rights-to-lord-of-the-rings-hobbit-ips\/"},"modified":"2022-08-18T20:25:56","modified_gmt":"2022-08-18T20:25:56","slug":"embracer-group-acquires-rights-to-lord-of-the-rings-hobbit-ips","status":"publish","type":"post","link":"https:\/\/www.itgesports.com\/top-games\/embracer-group-acquires-rights-to-lord-of-the-rings-hobbit-ips\/","title":{"rendered":"Embracer Group Acquires Rights to Lord of the Rings, Hobbit IPs"},"content":{"rendered":"
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The purchase gives Embracer the rights to movies, video games, board games, merchandising, theme parks and stage productions relating to either property \u2014\u00a0valuable rights given the massive and ever-growing popularity of the Lord of the Rings. Exactly how valuable is unknown, as Embracer and The Saul Zaentz Company, which owned Middle-earth Enterprises, did not disclose financial terms of the deal for “commercial reasons,” per a press release<\/a>.<\/p>\n