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Gaming Influencers and the Growing Appeal for Brands and Marketers

Gaming Influencers and the Growing Appeal for Brands and Marketers

Others might consider media personalities like Joe Rogan, or even YouTubers like Logan Paul to be influencers. As social media channels develop, evolve, and as the viewership of those channels increases, the definition of an influencer includes an increasingly large number of participants. It could be argued for instance that anyone who profits from original content is an influencer. 

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